AGC: Future of Virtual Worlds panel, @ 3PointD.com
(Visited 4805 times)Sep 122006
While at AGC, I was also a panel with Cory Ondrejka of Second Life, Corey Bridges of Multiverse, Mark Wallace of 3pointd.com, moderated by Jerry Paffendorf of the Metaverse Roadmap Project. The topic was “the future of virtual worlds,” and it had a decidedly non-gaming emphasis.
The audio of this panel is now available at Mark’s site.
My biggest concern with the panel is that it was so orthogonal to the largely gamer audience that was present. Most folks there had not heard of Second Life, even. I wish we had had someone who was more a representative of the current game world mindset on the panel.
4 Responses to “AGC: Future of Virtual Worlds panel, @ 3PointD.com”
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After listening to the audio, I had also wished for someone on the panel who was more representative in the online gaming market like the developers from Navrax of Saga of Ryzom. The free expansion coming out called the Ryzom Ring, has already made one of your predictions come true.
Instead of wringing their hands and wiping the sweat from their brow over the subscription numbers of Blizzard, those guys and gals over in France just improved and evolved, and really did come up with something very nice.The ability for everyone in game to make their own content.
You must have some secret admirers in that organization as well. The game has quite a few elements from SWG and follows your community building theories.
Hey man
I think it’s not real
actually
Awesome panel. Lots of good insight, I’m really having a hard time getting my head around how exactly building a media sponsored VW is going to appeal to gamers and not just consumers of advertising content.
The other (similar)issue is this:
If Gamers, MMO and Console, play games as a form of escape, advertising is tolerated insomuch as it is unintrusive for this consumer demographic. Now here its easy to point to games that have integrated embeded advertising, which is tolerated rather than accepted, however people go to myspace for different reasons (not mutually exclusive but generally different) than they login to thier favorite MMO or multiplayer console FPS.
Its one thing to allow for customized player created content, its another to allow for web 2.0 customization, but its an entirely different matter when a media congolmerate wants to virtually bludgeon the gamer with it.