A la carting games

 Posted by (Visited 7241 times)  Game talk, Watching  Tagged with: , , ,
May 092008
 

At work, our biz dev guy forwarded around this highly interesting article about the future of paid video content on the Net: The Ala Carting of Video on the Net – Will it lead to disaster?

He commented that this had relevance for games — something about which I agree completely. I strongly suggest reading the full article, but here’s a brief sampling (which I gather is quoting a report from Bernstein Research):

On the web, early evidence suggests that consumers will tune out – click away – if they are forced to watch more than 30 seconds or so of advertising up front, and maybe another 90 seconds of advertising over the next thirty minutes. Hulu.com, for example, which has already been lionized by many as the future of TV, serves two minutes of advertising for every 22 minutes of programming(i.e. the programming duration of a typical half hour show from television). Assuming identical CPMs for web video and TV, and after accounting for lost affiliate fees, a 30 minute program on the web with two minutes of advertising yields approximately 1/8th as much revenue per viewer.

Are content producers prepared to reduce production costs…by 88%?

Continue reading »

The Graveyard: a new art game

 Posted by (Visited 4990 times)  Game talk  Tagged with:
Apr 022008
 

 Second in my spate of backlogged posts here, I wanted to call attention to The Graveyard.

 The Graveyard is a very short computer game designed by Auriea Harvey and Michaël Samyn. You play an old lady who visits a graveyard. You walk around, sit on a bench and listen to a song. It’s more like an explorable painting than an actual game. An experiment with realtime poetry, with storytelling without words.

Buying the full version of The Graveyard adds only one feature, the possibility of death. The full version of the game is exactly the same as the trial, except, every time you play she may die.