So, the commercials definitely caught my eye; vibrant colors, isometric artwork done in pencil lines but apparently inspired by those awesome eBoy posters,that chirpy soundtrack. It was clearly a videogame aesthetic. But they were also terrible at marketing what they were actually marketing… half the time I couldn’t remember what company they were for.
Much less did I even notice that what the actual product Comcast was attempting to market was a virtual apartment builder and virtual interface to their services!