Lots of stuff to dig into, but here’s some highlights:
- 23% of users create their own guild
- 20% join because a real life friend invited them
- Only 4% come via random invite
- 26% have been in guilds for longer than 2 years
- 59% join guilds where they know someone in RL
- Women were twice as likely to be in guilds with romantic partners
- 20% of people pick a class and always go for it in game after game
- 17% go for class abilities instead (hardest, crowd control, overpowered, etc)
- 11% go for the aesthetic of a player race
- 67% have a preferred class type.
- On average players have 8.7 characters on their account, but most everyone can identify a “main”
- Genre: Both genders like fantasy best, but men also like futuristic spaceships a lot.
- More people like being a vampire than a vampire hunter, but women are more into being a vampire than men are.
- 80% of people would rather be in the least popular faction.